Tag: Evaluation
The Hidden Bias In PR: Why Independent Evaluation Is A Must...
The role of public relations has evolved into a crucial component for brand management, reputation building, and strategic communication. However, the growing complexity and...
ADVAN Awards’ Evaluation, Selection Process, Based On Global Best Practice
The Advertisers Association of Nigeria, ADVAN has argued that the evaluation and selection process of the ADVAN annual awards, which is in its 10th...
P+ Measurement Services Launches Media Monitoring And Evaluation Support For MSMEs...
Nigeria’s leading and foremost media intelligence agency, P+ Measurement Services partners Africa's leading Opportunities and Resource Platform for Micro, Small and Medium Enterprises, MSME...
P+ Measurement Celebrates 3 Years Of PR Measurement And Evaluation In...
Independent PR measurement and evaluation agency in Nigeria, P+ Measurement Services is celebrating its 3rd anniversary in the Measurement and Evaluation industry in Nigeria...
Insurers Urge to Embrace Measurement and Evaluation of Communications Campaign
The Insurance Industry in Nigeria is set to embrace a deliberate attempt at measuring and evaluating the effectiveness of its public relations and other...
PR Practitioners Push for Establishment of Independent Measurement + Evaluation Body
As part of effort to ensure that PR Practitioners get it right in terms of evaluating effective communications, every September has been set aside...
CMC Connect, Omico Hold PR Measurement + Evaluation Workshop In Lagos
As part of effort to further enlighten communications experts on how public relations adds value to overall success of businesses, one of Nigeria’s leading...