Efforts are on top gear in preparation for the 2019 MARKETING EDGE annual National Marketing Summit & Brands & Advertising Awards of Excellence as the organizers of the top-notch event have started the review of its award categories.
Aside reviewing its award categories to recognize agencies that produce outstanding campaigns in the industry, the organizers have also announced the opening of entries for the 2019 edition of the prestigious awards.
The 2019 MARKETING EDGE annual National Marketing Summit & Brands & Advertising Awards of Excellence themed: “Storytelling in Contemporary Brand Building: Convergence of Creativity and Technology” is slated to hold on June 6, 2019 at Balmoral Event Centre, Ikeja, Lagos.
The Managing Director, Noah’s Ark advertising agency, Mr. Lanre Adisa, has been appointed as the Chairman of the panel of jury with other members cutting across the various sectors of the Integrated Marketing Communications industry such as: PR, Experiential, Advertising, Digital, and Outdoor amongst others.
The Publisher, MARKETING EDGE Magazine, Mr. John Ajayi, pointed out that the management of the organization has decided to take such route this year to further enhance the credibility and competiveness of the awards.
Ajayi explicitly stated that there was need to review the award categories in order to select only the top leading agencies that deserve the awards.
According to him, the call for entries has begun in earnest as agencies that are willing to participate in the forth-coming award should do so by sending their entries for the various categories.
Ajayi specifically stated that “the review being undertaken for MARKETING EDGE Awards is in response to the yearnings of industry stakeholders as the yearly creative contest gets bigger and robust”
So far, he said, brands and creative shops and other stakeholders have indicated interest in being part of this year’s event which will usher in a ten-man creative jurors headed by the Chief Executive Officer of Noah’s Ark, Mr. Lanre Adisa.
He, however, explained that while sending their nominations, the various agencies should bear in mind that it is done without any monetary value attached to it so as to encourage more agencies to showcase their works. Entries to be adjudged he revealed would include published and unpublished works.
In his word:”The 2019 MARKETING EDGE annual National Marketing Summit & Brands & Advertising Awards of Excellence promises to be exciting as the theme for this year’s awards touches on the heart of the industry.”
“We encourage various agencies, brands and other marketing communications practitioners to showcase their works by entering for the various award categories free of charge”
Awards categories available include; Creative agency of the Year, Campaign of the Year, Media Buying agency of the Year, Experiential agency of the Year.
Others are: Innovative Brand of the Year, Outstanding TV Commercial of the Year, Preferred Seasoning Brand of the Year, Brand Re-launch of the Year, Outstanding Dairy Brand of the Year and so on.
