Airtel is back with Touching Lives CSR Initiative Season 3

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Airtel is back with Touching Lives CSR Initiative Season 3 - marketingspace.com.ng
Managing Director and Chief Executive Officer, Airtel Nigeria, Mr. Segun Ogunsanya (2nd right); Chief Technical Officer, Airtel Nigeria, Mr. Awadesh Kalia (left); Director, Corporate Communications & CSR, Airtel, Emeka Oparah (2nd left) and Managing Director, CMC Connect Burson Marsteller, Mr. Yomi Badejo-Okusanya at the launch of Airtel Touching Lives Season Three held in Lagos.

Following the remarkable impact and success recorded in the Seasons 1 and 2 of its revolutionary CSR intervention tagged Touching Lives, leading telecommunications services provider, Airtel Nigeria, has announced the Season 3 in line with its commitment to making sustainable impact on the lives of disadvantaged people and communities across Nigeria.

At the unveiling of Season 3 of the life-changing social investment initiative recently at Eko Hotel & Suites, Victoria Island, Lagos, Airtel’s Managing Director and Chief Executive Officer, Mr. Segun Ogunsanya, explained that through Touching Lives, Airtel offered practical relief, succour, hope, opportunities and credible platforms to liberate and empower the underprivileged, disadvantaged and hard to reach persons in the society.

According to him, “at Airtel, we believe that to be a great company we must first be a good company, and we are very much committed to earning our social license – the love and acceptance of the various communities and people we serve.

“When we launched the maiden edition of Touching Lives, major stakeholders especially the media wanted to know if the initiative was a one-off and if the launch was just for media exposure and brand building. Our responses haven’t changed – Airtel Nigeria is committed to creating positive impact in the various communities it operates in and we are genuinely inspired to uplift the less privileged around us as well as create prosperity platforms for many Nigerians on a long-term, sustainable basis,” Mr. Ogunsanya said.

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Enumerating how the telco’s multi-million Naira CSR initiative has brought positive change in the lives of thousands of Nigerians, Ogunsanya stated that through Airtel Touching Lives, the company provided potable water for several starved communities, built maternal and health centres for remote communities, built and renovated schools to provide quality education to the less privileged.

Continuing, he said it has also bankrolled the medical attention for many beneficiaries to the best hospitals locally and around, empowered the disabled with modern and sophisticated resources to make life better and provided solid economic platforms for thousands who are downtrodden, hard to reach, abandoned, neglected and condemned by family and society.