Lanre Adisa, the Founder and Chief Creative Officer of Noah’s Ark Communications, has been elected president of the Advertising Agencies Association of Nigeria (AAAN), the country’s oldest advertising sectoral body. His election follows the completion of Steve Babaeko’s acclaimed four-year tenure.
Adisa’s candidacy was unopposed, and he was unanimously elected during the 51st Annual General Meeting of the association in Abeokuta, Ogun State.
Adisa, known for his pioneering role in West African advertising, including being the first West African to serve on the Cannes Lions jury in 2018, brings extensive experience and vision to his new role. He aims to build on the foundation laid by his predecessors and lead the association to new heights.
Industry stakeholders anticipate that Adisa and his team will foster greater collaboration among member agencies, advocate for industry standards and ethics, and drive innovation to meet evolving market dynamics. His leadership is expected to enhance the influence and competitiveness of Nigerian advertising both regionally and globally.
With a career spanning over three decades, Adisa began his journey in 1990 at MC&A: Saatchi & Saatchi, Lagos, and later worked at Rosabel Advertising, Franchise Communications, and Insight-Grey, where he left as an Associate Creative Director in 2003. He then served as Creative Director at TBWA\Concept until 2008, when he founded Noah’s Ark Communications.
Under Adisa’s leadership, Noah’s Ark has become a prominent player in the Nigerian advertising industry, known for its innovative campaigns and strategic insights. The agency has grown into a group that includes Integrated Indigo (PR), The Red Wolf Company (Creative Digital), Underdog Productions (Content/Production), and Media Mast (Media Independent).
Adisa is also committed to nurturing the next generation of creatives in Nigeria. He has served as Chairman of the Lagos Advertising & Ideas Festival (LAIF) Management Board and held prominent roles on the international stage, including serving as the President of the Heritage Jury at the Pitcher Awards and as a jury member for various international festivals.
Adisa holds a Combined Honours degree in Linguistics and English from the University of Ilorin and has participated in executive programs at the School of Media and Communication, Pan Atlantic University, Lagos, and the London Business School.
