Our dream is to change the face of marketing – Jerry Oche,...
The advent of digital marketing in Nigeria has made some brands started talking from a story telling perspective. Consumers want to be engaged and...
We need strategic partnership that will work in all the states...
The president of Outdoor Advertising Association of Nigeria (OAAN) Babatunde Adedoyin stated in this interview with MARKETINGSPACE that the association is compelled to practice...
DStv Offers Subscribers Exciting Premium Channels on Open Week
As from Thursday, 14 April to Thursday, 21 April, DSTV Subscribers can start making reservation for the best seat in front of TV screens...
Skye Bank deepens brand perception with historical new brand campaign
One of Nigeria’s leading lenders and Systemically Important Banks (SIB), Skye Bank Plc., renowned for innovative brand campaigns, has commenced a new brand campaign...
PRCAN Partners Brand South Africa on Nation Branding Ideas
The Public Relations Consultants Association of Nigeria (PRCAN) has committed itself to collaborating with Brand South Africa in enhancing the relationship between both leading...
Giant Beverages unveils Vitamin Water
Giant Beverages Limited, a non-alcoholic and healthy beverages company has introduced into the Nigerian market different variants of vitamin water known as Giant Vitamin...
Nigerian Moms endorse the improved Pampers Baby-Dry
Pampers Baby-Dry, Nigeria’s driest diapers from Procter & Gamble (P&G) Nigeria, has received accolades from moms in Nigeria for delivering on its promise of...
Porous Borders, Ignorance Biggest Killers of Local Tomato Paste Brands in...
A recent undercover survey has revealed that Nigeria’s porous borders and the poor capacity of Nigerian consumers to differentiate between quality and substandard tomatoes...
BJAN, IMC Stakeholders Caution Banks over excessive charges
In order to address excessive and multiple charges levied on customers’ account by Nigerian Banks, the Brand Journalists Association of Nigeria (BJAN) and stakeholders...
Weco, Cisco Advocate Seamless Business To Business Connectivity
In today’s world, businesses are looking for new and smart ways to connect people, processes, data, and things with advanced intelligence, security, and efficiency....
